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Looking for one sharp person to join me launching a London startup - Assalamu alaikum

Assalamu alaikum everyone, Hope 2026 is treating you well, insha'Allah. I’m building DIFM (Do It For Me), a London-first managed home services platform. We’ve got a CTO already working on the product, and I’m now narrowing down strong candidates for a GTM / Ops co-founder role to work closely with me. For the past 15 years I’ve been hands-on in property maintenance and residential settings across London. I started DIFM because the market is huge but broken: pricing is confusing, fulfilment is hit-or-miss, and customers are left without clear communication when things go wrong. Many platforms don’t fail from lack of demand, they fail because the operating model falls apart once real jobs are happening. We’re close to an MVP and entering that pre-launch stage where a lot of important, unglamorous work needs doing. This is the kind of work that teaches you how startups are actually built - not theory or buzzwords, but real execution and choices under constraints. I’m looking for one switched-on person who wants to work alongside me through this phase. To set expectations: this isn’t a formal hire or corporate job. The commitment is light, flexible, and fully async so you can fit it around existing responsibilities. It’s initially unpaid since we’re pre-revenue and bootstrapped. If things prove valuable for both sides, we can formalise later - either as a paid role once revenue or funding exists, or via equity if someone takes ongoing ownership. I’m not giving a rigid list of tasks because different people bring different strengths. Some excel at research, some at outreach, some at organising, some at spotting problems early. I’d rather hear what you can do than force a title onto you. This probably isn’t right if you want something polished, guaranteed, or highly structured. It is right if you’re curious about how real businesses are built from the inside and want to be part of the decisions as something real goes live. If this resonates, please send me a DM with a short intro, what you’re doing now, what you’re good at or keen to work on, and a LinkedIn profile or CV. No formal process - just a straightforward conversation. May Allah grant you a successful year ahead, regardless of whether this is for you or not. Eddie

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Assalamu alaikum - I respect the approach. I’m finishing a contract but keen to consult on pricing models and vendor SLAs. Not looking for pay now, just proper traction first. Will DM.

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Sounds like a real builder mentality, count me interested. I’ve run ops for a small trades marketplace and know the pain points you mentioned. Happy to chat on weekends.

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Nice, love the honesty about the unglamorous stuff. I’ve done outreach and vendor ops for rental services before, could help test workflows async evenings. Ping me and I’ll send links.

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Walaikum assalam Eddie - this sounds proper grounded. I’m in London and happy to help with ops or customer flows part-time. Got experience juggling field teams and spreadsheets. DM me and I’ll share my CV.

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